Year-to-Date Sales Up 6.9 Percent
IRVINE, Calif., Sept. 3, 2014 – Kia Motors America (KMA) today announced record August sales of 54,667 units, a 5.1-percent increase over the same period last year. Kia’s year-to-date sales are up 6.9 percent, and the brand’s aggressive new product cadence continues this quarter with the scheduled launches of the all-new Sedona and Soul EV. As part of the rollout of Kia’s first all-electric, zero-emissions vehicle in the U.S., the latest installment of the award-winning advertising campaign featuring the brand’s music-loving hamsters is now airing.
“With one of the freshest lineups in the industry, more and more customers are discovering the world-class quality, styling and technology Kia offers in every segment, from subcompact to luxury,” said Michael Sprague, executive vice president of sales and marketing, KMA. “The Kia brand continues to grow and mature, and the upcoming arrival of the Sedona will continue that trend while the Soul EV, which serves as the centerpiece of our Clean Mobility program, will strengthen our position as one of the 50 Best Global Green Brands1.”
About Kia Motors America
Kia Motors America (KMA) is the marketing and distribution arm of Kia Motors Corporation based in Seoul, South Korea. KMA proudly serves as the “Official Automotive Partner” of the NBA and LPGA and surpassed the 500,000 annual sales mark for the second consecutive year in 2013 following the launch of seven all-new or significantly redesigned vehicles. KMA offers a complete line of vehicles, including the rear-drive K900**flagship sedan, Cadenza premium sedan, Sorento CUV, Soul urban passenger vehicle, Sportage compact CUV, Optima midsize sedan, Optima Hybrid, the Forte compact sedan, Forte5 and Forte Koup, Rio and Rio 5-door subcompacts and the Sedona midsize multi-purpose vehicle, through a network of more than 765 dealers across the United States. Kia’s U.S. manufacturing plant in West Point, Georgia, builds the Optima* and Sorento* and is responsible for the creation of more than 14,000 plant and supplier jobs.
Information about KMA and its full vehicle line-up is available at www.kia.com. For media information, including photography, visit www.kiamedia.com. To receive custom email notifications for press releases the moment they are published, subscribe at www.kiamedia.com/us/en/newsalert.
| MONTH OF AUGUST | YEAR-TO-DATE | |||
| Model | 2014 | 2013 | 2014 | 2013 |
| Rio | 3,390 | 3,862 | 27,147 | 30,543 |
| Forte | 5,759 | 6,469 | 49,276 | 48,097 |
| Optima | 15,337 | 15,199 | 111,738 | 112,409 |
| Cadenza | 522 | 1,677 | 6,524 | 4,832 |
| K900 | 102 | — | 1,050 | — |
| Sportage | 4,494 | 3,140 | 28,862 | 21,037 |
| Sorento | 9,302 | 10,568 | 69,972 | 73,531 |
| Sedona | 692 | 1,093 | 5,043 | 4,723 |
| Soul | 15,069 | 10,017 | 104,777 | 83,208 |
| Total | 54,667 | 52,025 | 404,389 | 378,3800 |
* The Sorento and Optima GDI (EX, SX & Limited and certain LX Trims only) are assembled in the United States from U.S. and globally sourced parts.
1 Interbrand annual list of the Top 50 Global Green Brands, published in June 2014.
** 2015 K900 V8 available in select trims and in select markets with limited availability.